Wasco Branding & Strategic Marketing

Learn what branding and strategic marketing are and why every business, such as Wasco, needs it.

All 3(2 Ratings) 16 Users enrolled
By Group Branding & Strategic Marketing | Corporate
Last updated Mon, 15-Nov-2021 English
Learning Outcomes
  • Basic knowledge of B2B(Business-to-Business) and B2C Marketing (Business-to-Consumer)
  • Basic understanding of the key elements for ATL(Above-the-Line) and BTL (Below-the-Line Marketing)
  • The importance of representing Wasco's brand in the best way
  • The importance of preserving the Wasco's logo integrity

Curriculum for this course
1 Modules 00:00:00 Hours
Wasco Branding & Strategic Marketing
1 Modules 00:00:00 Hours
Requirements
  • All Wasco employees
  • New employees
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Description

Building the right branding and strategic marketing are essentials for long-term success. This course will provide you with an introduction to the type of marketing Wasco is practicing, what is the differentiator between branding and strategic marketing, and why brand guidelines are important.

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Other related courses
00:08:57 Hours
Updated Mon, 15-Nov-2021
3 11
User feedback
3
Average rating
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Reviews
  • Mon, 12-Oct-2020
    Juelina Stanie stanie
  • Fri, 06-Aug-2021
    Mel Whyte
    These people are no longer at Wasco. Needs to be replaced.
Includes:
  • 00:00:00 Hours On demand videos
  • 1 Modules
  • Full lifetime access
  • Access on mobile and tv